Paws for Patriots
Brand Identity


The Creative Strategy
Courage + Support + Bravery
The branding for "Paws for Patriots" embodies the values of courage, support, and bravery, tailored to their mission of providing veteran support services and animal-assisted therapy. The strategic use of a bold, clean logo and a thoughtfully curated color palette enhances the brand's professional and supportive image. This approach ensures that the organization is perceived as trustworthy and compassionate, resonating with both veterans and their families.

Main logo

Submark
